Research, Networking, Cold-Calling, and the Job Search

Sending out resumes in response to newspaper ads and applying online are relatively easy, passive approaches to finding a job. The passive approach used to work; not so much today. It’s estimated that only about 10 to 20% of all job openings are ever advertised. Add that to the fact that Internet job banks hold literally millions of resumes, giving new meaning to the phrase “needle in a haystack.”

Networking and cold calling involve a much greater investment of your time, but combined they are by far the most successful strategy.

First, you must compile a list of companies. You may want to begin with a Web search or a visit to your local library. The following resources may be helpful:

Standard & Poor’s Register of Corporations, Directors, and Executives

The Job Hunter’s Sourcebook: Where to Find Employment Leads and Other Job Search Resources

Check out the following Websites to research company information:

Compile a list, not only of names and addresses, but of relevant information about the various companies that interest you, including names of division heads. Once you have a list of companies you would like to pursue, search their Websites for yet more information about them. Also, be sure to verify all information before you make direct contact, as things can change by the time a book is published, and even Website information can quickly become outdated. A simple phone call to the company can verify details.

Next, call these companies, and make an effort to contact managers within the departments that interest you. Your goal is to get past the human resources department (unless you’re applying for a position in human resources, the HR Department doesn’t hire, they only screen) to the person or people who might have the power to hire you. Also, call your friends, acquaintances, and co-workers, get names and recommendations from them, and follow-up on all leads.

~ Anne Follis, CPRW

© Copyright 2007, Anne Follis. All rights reserved.

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